Trainee Content Creator, Marketing Assistant

Are you a creative individual who loves cars or bikes?

We have a role available to join our team as a Trainee Marketing Assistant as a Content Creator. Your role will be conceptualising, creating and publishing creative content for our Park Lane social media channels. We are looking for a creative and exciting car enthusiast to join our Marketing Team as a content creator.

LOCATION BMW Park Lane, London DEPARTMENT Marketing CLOSING DATE 31 May 2022

Tasks

  • Create innovative and engaging social media content across our scope of BMW Group brands: BMW, MINI, Motorrad and Specialist Sales

  • Use a mix of photography and videography skills to create best in class content for our social community.

  • Work with influencers to create new and engaging content for Park Lane

  • Develop and implement new ideas for our platforms

  • Create organic content with our vehicles

  • Edit and compile photography and videography content of our range within BMW Group Corporate Identity standards

  • Integrate social media with Park Lane Marketing strategy across departments

  • Collate monthly Marketing Summary presentations for reporting

  • Effectively report on leads and enquiries generated through organic social media channels

  • Actively respond to message, comments, tags on our social media accounts both direct messages and comments on our pages to increase engagement on our platforms

  • Learn and innovate in the social media space to try new things and create exciting new content

  • Support the marketing team at events and with other tasks as needed

Skills and Experience:

  • Photography and videography interest and skills

  • Knowledge of Adobe Software such as Lightroom, Premiere Pro & Photoshop preferred

  • Enthusiasm for the automotive industry preferred

  • Working knowledge of Microsoft Office (Outlook, Word, PowerPoint & Excel)

  • Knowledge of social media platforms including YouTube, Instagram, Facebook, LinkedIn and TikTok

  • Good written skills and an eye for detail

  • Attention to detail and collate and record information accurately

  • Effective time management and can work to deadlines and targets

Personal Qualities

  • Creative and out the box thinker

  • Willing to innovate and try new ways of working

  • Willing to take personal responsibility

  • Energy and enthusiasm

  • Self-confident and self-motivated

  • Friendly and Courteous

  • Organised and can prioritise tasks

This role is part of our 3 year Park Lane Trainee Scheme.

Benefits

  • Competitive salary, increasing in year 2 and 3

  • Access to attractive Park Lane Preferences Car Scheme available from year 3

  • Access to our Park Lane Rewards Scheme, offering staff discounts and rewards

  • 25 days paid holiday per year (plus bank holidays)

If you are interested in applying for this position, please email your CV and cover letter to mail@bmwparklane.co.uk by Tuesday 31 May.