BMW Owners London Event24/03/2019
On Sunday 24 March, BMW Park Lane hosted BMW Owners London to celebrate our recent partnership.
Members arrived in true BMW style in a distinct convoy - it was fantastic to see such an array of bespoke BMW’s driving past our showroom.
Following breakfast, Lukas Ryan, General Manager at BMW Park Lane welcomed members and gave a personal introduction detailing his time and career at Park Lane. Peter Adams, New Cars Sales Manager, gave an introduction to Park Lane Rewards, our programme to design to say thank you to customers.
After lunch, members were able to browse our BMW line-up in the showroom and ask our Product Specialist questions. As the only BMW UK owned Retailer in the UK, we are home to some of the most iconic BMWs, including our BMW M4 CS Art Car and the BMW M5 in Marina Bay Blue which attracted the members’ attention.
We enjoyed meeting some of the members from BMW Owners London, as they all showed real passion about the BMW brand and took interest in our Park Lane Exclusive models.
Thank you to all the members who attended and we look forward to our continued partnership.
“It was a perfect sunny day for it”
“Thank you for inviting us down, we really enjoyed it and meeting your team”